CITY BUILT BREWING COMPANY

Lägerland is a one-day City Built party celebrating their lagers, with seven beers on tap and in cans from afternoon into the night. The inaugural design centers on an illustrated fight scene, with animals standing in for the beers poured that day. Built to bring a little chaotic energy into the space, the work leans less precious and more bold and physical. The system showed up across posters, t-shirts, glassware, and some other stuff working in the lead-up to the event and holding up through the party itself. Killer party. I swear I tried to pace myself.